Allcorp takes care of the McLeod's Group with their three Cairns website designs and Google Ads marketing and we have been instrumental in helping the business expand their operations into new territories.

Our client approached us and expressed a desire to increase the exposure of their Epoxy Coatings division in the regions between Cairns and Bowen. As they already had a professional and fully custom-coded Cairns website design produced by us last year, there was no need to redesign as our website productions usually last about 3 - 4 years before they need upgrading.

Where we could guarantee the client of immediate marketing exposure was by use of our YouTube marketing services. We finalised their video production last month and the absolute best way of getting this video playing in front of the eyes of prospective customers throughout North and Central Queensland is by placing it as a skippable in stream ad on YouTube.

Allcorp has revolutionised video placement advertising in North Queensland by shifting clients away from the now redundant free-to-air and in-demand streaming services and positioning client video advertising commercials on YouTube. We're getting excellent results with YouTube advertising and clients are experiencing high volumes of ad impressions and views for literal cents per view.

With the budget and geographic targeting for McLeod's Epoxy Coatings YouTube campaign, we're expecting to get more than 50,000 views of their video across local users on YouTube per month. What's even better for our client, and something that can only be done with YouTube video advertising, is to filter down our audience to specific demographic, gender, age and interest specific audiences. For example, with this campaign we've limited not only what regions of Queensland the ad is played, but also to what age, gender and income we play it to.

This helps the client avoid paying to play their advertisement to people who aren't in a financial position to afford their services and also takes into account past searches of potential audiences. If they have shown an interest in Epoxy Coatings from past Google Searches, we can prioritise their bids on ad placements to prioritise views to this audience.

We've also eliminated their video ads from playing on children's YouTube channels with our growing list of YouTube children channels, now at over 8,000, which we add to an exclusion list.

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